If you own or manage a sports bar, restaurant, or any business that counts on showing football to your clients in the Phoenix area, you’ve probably seen the news: DirecTV will no longer provide NFL Sunday Ticket to commercial locations starting with the 2026 NFL season.
This is a major change that will directly impact game-day crowds and revenue for venues across Arizona.
What Exactly Is Changing?
For years, DirecTV for Business was the go-to solution for bars and restaurants to deliver out-of-market Sunday afternoon NFL games. That option is ending.
• Beginning in September 2026, out-of-market Sunday Ticket games will only be available through EverPass — the NFL’s official streaming platform for commercial venues.
• Traditional satellite setups will no longer carry the full Sunday Ticket package.
• Venues that don’t upgrade risk black screens, missing games, and disappointed customers.
Bottom line: If your current AV system relies on DirecTV satellite, it will not deliver the full NFL Sunday Ticket experience next season.
Why This Matters for Your Business
Sunday afternoons and Monday Night Football are often your busiest (and most profitable) times. Fans come for the games, stay for the food and drinks, and bring friends.
Missing key matchups — especially popular out-of-market games — can mean:
• Empty seats during peak hours
• Lower bar tabs and food sales
• Customers going to competitors who do have all the games
Most existing systems in bars and restaurants today are not ready for the new streaming requirements. Without the right network, hardware, and control system, you’ll likely face buffering, downtime, or limited game selection.
Don’t Wait Until Week 1
Summer is the ideal time to upgrade. Installation schedules fill up quickly, and the last thing you want is a rushed job right before training camp or the season opener.
The earlier you act, the smoother the transition.
How We Help Phoenix-Area Venues Make the Switch
As a local AV systems integrator, we specialize in helping bars, restaurants, and entertainment venues transition to reliable, high-performance streaming systems.
We handle the full process so you don’t have to:
• Assess your current setup
• Design a modern AV-over-IP system with centralized control
• Install hardware that delivers rock-solid streaming performance
• Provide easy-to-use touch-screen or app-based control (no more juggling 12 remotes)
• Future-proof your system for other sports packages
Our goal is simple: Keep every TV showing the right game, without interruption, all season long.
Benefits of Upgrading Now
• Never miss an out-of-market Sunday Ticket game
• Crystal-clear picture quality on every screen
• Simplified control for your staff
• Reduced maintenance and downtime
• Better experience for your customers = more repeat business
Ready to Stay Game-Day Ready?
Don’t risk losing NFL Sunday Ticket coverage in 2026.
Call us today for a FREE System Readiness Assessment.
We’ll evaluate your current setup and give you a clear plan — with zero obligation.
📞 480-934-4150
✉️ info@buttressgroup.com
Or fill out the short form HERE and we’ll contact you within 24 hours.
Frequently Asked Questions
Q: Will we still get Arizona Cardinals games?
Yes. Local market games (Cardinals) will still be available through standard broadcast channels. This change only affects out-of-market Sunday Ticket games.
Q: How long does the upgrade take?
Most installations can be completed in 3–5 days with no disruption to your business. We install during your off hours and don’t cut over to the new system until everything is ready to go.
Q: Is this expensive?
Costs vary based on the number of TVs and your current infrastructure. We offer flexible options including equipment leasing to make it affordable.
Q: When do I need to decide?
The sooner the better. Summer slots are already booking up.
